Privacy controls
Your data, your call.
Pitlane 360 uses local storage to remember UTM, referrer, and landing-page context so that leads generated from your campaigns can be credited to the right source. Nothing is written until you accept tracking, and you can opt out or delete it at any time.
Campaign attribution tracking
Stores first-touch and last-touch UTM, GCLID, referrer, and landing page in your browser. Attached to leads when you submit a form.
Current status: Not decided
Declining tracking does not affect your ability to use Pitlane 360. Signed-in product data (leads, calls, deals) is governed separately by your dealer's data retention policy.