How it works

From DMS signal to gross uplift — in seven days.

Pitlane 360 is an overlay, not a rip-and-replace. Connect your DMS, ground your data on DealerSchema, and let a fleet of specialist agents run the plays your best manager would — with your controller's approvals baked in.

Start free trial See the Hive in motion

A dealership lot connected by Pitlane's agent network, with pricing and analytics signals flowing across vehicles.

The flow

Five steps. One operating layer.

Every rooftop follows the same path from install to impact — measurable, reversible, and always with a human on the receipts.

Step 01

Connect your stack

Pitlane connects to CDK, Tekion, Reynolds, Dealertrack and your CRM via read/write adapters. No rip-and-replace — we sit above your DMS as an overlay.

OAuth or SFTP
Live inventory + lead feeds
Reversible writebacks

Step 02

Ground on DealerSchema

Every vehicle, lead, deal, and market signal is normalized into DealerSchema — the open contract layer agents reason on. No hallucinations, no shadow spreadsheets.

40+ open contracts
Versioned & typed
Full lineage for every field

Step 03

Deploy the agent fleet

A specialist agent for every job on the lot. Pricing Scout, Merchandiser, Lead Concierge and more work in parallel — all coordinated by the Chief of Staff.

Pricing Scout writes elasticity-based prices
Merchandiser rewrites every VDP
Concierge replies in ~41 seconds

Step 04

Approve and control

Nothing goes live without your controller's rules. Set thresholds, dollar caps and approval queues. Every action carries a receipt.

Auto-approve within guardrails
Human review for exceptions
One-click rollback

Step 05

Measure gross uplift

Baseline vs post-change gross, lead lift and days-to-sale — per VIN. Waterfall the P&L impact and export the receipts to your board.

Per-VIN attribution
14/30/60-day windows
CSV + PDF exports

The stack

Overlay on your DMS. Grounded on an open schema.

We don't replace CDK or Tekion — we sit above them. DealerSchema keeps agent reasoning honest, and the Chief of Staff keeps them aligned with your plan.

DealerSchema

40+ typed contracts every agent shares.

Agent fleet

Specialists that own a single, measurable outcome.

Approvals & audit

Every action reversible, every field traceable.

Your team

SalesControllerGM

Pitlane agents

Pricing ScoutMerchandiserConciergeChief of Staff

DealerSchema

VehicleLeadDealMarketSignal